As an official sponsor of UEFA EURO 2012TM, Canon is supporting UEFA to bring football fans around the world exclusive behind-the-scenes images taken at the private training sessions of participating national teams, as well as images of all the action on the pitch in each match during the final tournament. These images will be available to view from 8 June 2012 in the dedicated Canon photo gallery on the UEFA EURO 2012™ website.
Football fans attending the tournament and visiting the official Fan Zones in Warsaw, Poland and Kiev, Ukraine will have the opportunity to have their photo taken by Canon. Fans will be given a code to be entered on a special Canon Europe ‘Fan Zone’ microsite where they will be able to access their images, send them as e-cards to friends, share them on Facebook or save them to keep as mementos of the UEFA EURO 2012™ experience.
James Leipnik, Chief of Communication, Canon Europe, Middle East and Africa, commented, “Canon is proud to once again be an official sponsor of UEFA EURO 2012™, one of the world’s most exciting sporting events. Powerful images inspire us all, and we can expect many images capturing great football moments in Poland and Ukraine. We are excited to be able to help football fans everywhere to view and share unforgettable images of their heroes and of themselves throughout the tournament.”
Canon’s role as official sponsor of UEFA EURO 2012™ continues its long history of supporting football, spanning over 30 years. An official sponsor of UEFA EURO 2004™ and UEFA EURO 2008™, Canon was also an official supplier of the UEFA Champions League™ from 1995 to 2000 and from 2004 to 2006. Recent football sponsorships include the Africa Cup of Nations in 2006 and 2008, the Russian Premier League from 2006 to 2011 and the Danone Nations Cup for 10-12 year olds from 2010 to the present. Canon has also previously sponsored the World Cup (1978-1998) and UEFA European Football Championship (1980-1996).